5 Tips to Get Your Dog Friendly Business Seen This Summer!
Summer is well and truly in full swing, which means dog owners are ready and raring to take the dog out for the day, or even on a mini-break in the UK.
With so much competition within the hospitality industry, getting seen above the noise is key for summer success. Summer time is a huge opportunity to increase your revenue, double your dog owning customers with these easy to implement tips.
Get your camera out and photograph all your business’ best bits. The summer drinks, those mouth watering burgers, those classic cakes and… those fluffy four legged friends that you welcome through the door!
This summer we’re encouraging all businesses within the hospitality industry to tag us in any of your dog visitor posts with the #furiday. Every #Furiday, we’re going to repost our favourite business of the week. So don’t miss out on the chance to expand your market share a little and get involved.
2. Summer Dishes
When you create a special summer time menu, don’t forget to tell people about it online and through social media. To capitalise on your revenue, think about buying in some refreshing dog treats for the pooch to enjoy. Things like Frozzy’s, Billy and Margot Frozen Treats or Woof and Brew Pawsecco Freeze Pops!
3. Get Social
The British weather is TOTALLY unpredictable. Will the summer continue to be a scorcher or is there snow on the way? Whatever the weather, dog owners will be looking to bask in the sunshine or hide from the rain so let them know what your business has to offer their furry pupper.
Do you have a garden, sun terrace or even a nice shaded terrace? Is the inside of your venue nice and cool, does it have a cold floor? Or is it air conditioned? Let our dog loving customers know. Things like this are super important and can sometimes be the deciding factor to their visit. So spread the word on social media and put yourself ahead of the competition.
4. Be Easy to Find
Local dog friendly businesses can be difficult for dog owners to find, so be ahead of the competition and pop your business on all the things with the keyword ‘dog friendly’. Get a free listing on Dog Furiendly, Google My Business and make sure you’re all over TripAdvisor.
In other words, it’s not enough to tell people the generics of your business – you have to tell them exactly what your offering – which is a dog friendly space and where you’re located right? Check out our other freebies for businesses to help you be seen!
5. Yappy Hour
If you have day’s or nights that are slower than others, the consider making a ‘yappy hour’, where anyone who brings a dog in gets a special discount or offer. Perhaps you could throw in a cheeky sausage for the dog too!
What exciting summer things has your business got planned for our four legged furiends and their owners this summer? Drop them in the comments below.